Evian invites all the post-holiday-stressed people to come out and play! This giant playful installation brings a see-saw and swings to the heart of London: the trick is that once people use these they will activate a snow-machine to fill the streets with snowflakes.
The installation is a part of Evian’s “Live young” -campaign that advertises their bottled water. Well, it’s a nice effort to bring back the holiday-spirit and make people play – just for a little while!
